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The Creator Revolution: Business Strategies For Creative Entrepreneurs

Jun 6, 2019

We all have this perception that a business has to always scale. And that it always must grow, grow, and GROW in order to be successful. I like to counter that thought and say, you can be highly efficient, you can have the business of your dreams and still be small.  

In fact, build a business around what fits your lifestyle instead of fitting your lifestyle around your business.

In today’s episode,  I will share why I think it's not always a good thing to scale or grow. Plus, I’ll share why I think it’s important to build a business that caters to you and your lifestyle (and not the other way around).  

Obviously, if you have a desire to be a multimillion dollar company with shareholders, meetings, employees, and overhead, that's great if that fits you.  When it comes to business, I decided to go a different route. I decided to keep my business small and have done so for the last 10 years. Yes, I’ve experienced success even by staying, “small.”  So today, I am excited to share some of my thoughts on this subject with you.

In this episode, I’ll cover these topics:

  • How one entrepreneur built a seven-figure business and still kept things “small”
  • Working with and hiring the wrong type of team member versus the right type of team member
  • Why the popularity of freelancing is growing
  • How in today’s knowledge-based economy you can build a business around your wants, needs, and schedule
  • Scaling your business could mean trade-offs in other areas of your work and life
  • Why I think there’s nothing wrong with bootstrapping your business
  • Some sound advice about success from my friend, Mike Kim

Tools & Links Referenced:

Paul Jarvis - A Company of One

Business Brilliance by Lewis Schiff

Brian Clark - 7-Figure Small

Brian Clark - Why You’re the Perfect Age to Start a Successful Company

Unemployable Podcast with Brian Clark

Forbes - Are We Ready For A Workforce That is 50% Freelance?

Jeff Goins Tribe Conference

Connect with Paul:

The Pricing Is Positioning Course

The Product Pricing Roadmap


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