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The Creator Revolution: Business Strategies For Creative Entrepreneurs


Sep 5, 2019

034: Price Endings 99, 97 or 95 Which is Better?

I have a question for you…

Is $4000 a more attractive price than $3999? 

Should your prices end with in a .99, .97 or .95?

On this episode of The Pricing is Positioning Podcast, I’ll be talking about price endings  and why they’re a lot more important than you actually think. 

I will also talk to you about the basics of “charm pricing” and the “left digit principle” and how you can incorporate this simple pricing strategy into your product and service offerings! So tune in!

In this episode, I talk you about:

  • Effective price endings and determining what amount’s right for you
  • What “charm Pricing” is
  • The science behind charm pricing
  • What “the left digit principle” is

Connect with Paul:

The Product Pricing Roadmap

Web: www.paulklein.net

LinkedIn - https://www.linkedin.com/in/paulkleintv/

Facebook - https://www.facebook.com/paulkleintv

Instagram - https://www.instagram.com/paulkleinTV/

Twitter - https://twitter.com/PaulKleinTV

YouTube - https://www.youtube.com/channel/UCoQRkgXR4ClPAub12lXgPwg

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EPISODE CREDITS:

If you like this podcast and are thinking of creating your own, consider talking to my producer, Danny Ozment.

He helps thought leaders, influencers, executives, HR professionals, recruiters, lawyers, realtors, bloggers, coaches, and authors create, launch, and produce podcasts that grow their business and impact the world.

Find out more at https://emeraldcitypro.com